The JCDecaux Pearl & Dean Ltd (JCDP&D) is the main subsidiary of the JCDecaux Group in Hong Kong. JCDP&D is the market leader in outdoor advertising sales in Hong Kong, where it has been established sine 1976. JCDP&D has been managing the advertising sales concessions for the MTR Corporation* for over 30 years and the new Hong Kong International Airport since its opening in 1998. The Company currently also operates the advertising concessions for Macau International Airport, Airport Express, Pacific Place Passages and Ngong Ping 360.
MTR Main Products and Airport advertising are marketed under the name of “JCDecaux Transport” and MTR Digital advertising is marketed under the name “JCDecaux Digital Vision”. These new commercial names are being adopted to give the market clearer idea of what the company does and which division clients should contact for which type of product.1
Hong Kong International Airport advertising is placed under JCDP&D affiliate Media Partners International Ltd while still being marketed under the name “JCDecaux Transport”.2