| MTR Advertising |
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| TAKE THE SPOTLIGHT IN TOWN! |
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| SPECIAL PROMOTIONS |
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In view of recent economic situation, we've devised the Sales Booster Packages to suit your strategic and tactical needs for the last quarter. Act Now! Offer is Limited! |
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> Contact our sales team
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| WHAT'S NEW! |
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| THE LATEST DIGITAL ESCALATOR CROWN BANK LAUNCHED! |
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Subsequent to the Sony’s first launch of Digital Escalator Crown in Causeway Bay Station, reputable advertisers like Standard Chartered, UA Finance, 3M and Hong Thai Travel have well demonstrated their creativity on our other latest Digital Escalator Crowns in respective stations. Now, stay tuned to our Digital Escalator Crown in Causeway Bay and Tsim Sha Tsui station and enjoy every moments of your journey!! |
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Passenger's Preference
The Digital Escalator Crown Bank (DECB) has been well received since its launch. A recent study conducted by Synovate Research Ltd reports that: |
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Close to 80% of the respondents agreed the monitored ad was creative or very
creative; |
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78% of the respondents recalled the advertised product; |
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75% could successfully name the advertiser’s brand; |
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Nearly 70% of the respondents agreed the DECB was attractive; and |
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Over half would like to see more ads in this advertising format. | |
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Source: Synovate Research Ltd
August 2008 | | |
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| SPECIAL PROJECT |
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| THE GALLERIA - HIGH TECH GADGET |
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People are now more eager to keep abreast of new technologies which can empower them an innovative and quality lifestyle. The High Tech Gadget Zone at the Causeway Bay Galleria will be launched to target the technology-savvy people from 29 October to 25 November 2008. Book now to showcase your products for capturing your target audience within the MTR! |
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For inquiries, please contact:
JCDecaux Transport
Tel : (852) 2111 0111
Email: info@jcdecaux.com.hk |
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