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MTR Advertising
 
Market News
 

Special Promotion

 
 

MTR Advertising is a cost efficient medium which provides a captive environment, mass reach and a quality passenger profile. A special network offer of 150 pairs of Trackside 12-sheet panels can generate 114,497,000 impressions in 4 weeks! Do Not hesitate! Act Now! 

 
 

 
 
 
 

Sunshine sets the mood for consumers to go out-of-home for enjoying shopping, dining and gatherings. Reach these on-the-go spenders at the Summer Fever Galleria on the lower platform of Causeway Bay Station!

> Contact our sales team for details
Tel: (852) 2111 0111 / Email: info@jcdecaux.com.hk
 
 
April 2009
 
Outstanding Campaigns
- Hong Kong
     
 
 
 
L'Oreal, Package Tour,
Panasonic, UPS
 
 

Campaign Period: 17 - 31 March 09
Stations: Central, Admiralty, Tai Koo, Tsim Sha Tsui and Mong Kok

The Digital Panel Network with 4 pioneering ads has officially been rolled out at 5 high traffic MTR stations. Keep an eye out for more to come!

     
 
 
 
Hong Kong Jockey Club
 
 

Campaign Period: 5 - 22 March 09
Station: Central

To raise public awareness of the Mercedes-Benz Hong Kong Derby 2009, a giant horseshoe along with a Derby horse statue were displayed at the Central Station. A successful launch party was held on the 5th March with special guests, the Olympic swimmer Alex Fong and Hong Kong snooker sensation Marco Fu.

Global Showcase
   
 
 
Sony Pictures / Pink Panther 2
 
 

Period: 1 week in February
Country: Spain

To promote the launch of the Pink Panther 2 movie, Sony Pictures booked two Showcase panels in Madrid and Barcelona which were filled to the brim with delicious Pink Panther biscuits. Passers-by were invited to guess the number of biscuits contained in the panel and to send their guesses by SMS in order to win the contents of the panel.

 


JCDecaux Transport © 2009