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Special Highlight
Celebrating the PRC's 60th Anniversary
To celebrate the PRC's 60th anniversary and take advantage of the potential exposure in the Golden Week, numerous advertisers have joined our campaign featuring a galleria in MTR Causeway Bay station and other advertising formats in the network. Go visit the galleria now to see what's hot in the Golden Week!
Special Promotion
Imagine a zone that leads you to a celebrative mood where fireworks are on display, to an sparkling environment where diamonds are shinning, to a 3D rotation, or even the fastest internet connection is available. Such innovative zones are coming up and everyone who enjoys creativity is encouraged to visit Hong Kong and Central MTR stations between Oct and Nov 2009. Stay tuned for the biggest event in town - MTR Advertising - Innovate Festival!
Call for Action Extended Package
We are glad to extend the availability of this enlarged format. It offers high visibility, mass coverage, prolonged viewing time, and helps to attract target audiences' attention in a captive environment.
What's New
Recent Campaign Showcase
As we march on to September, MTR Advertising continues showcasing the impressive campaigns for our advertisers with creativity, flexibility and ultimately, with striking impact.
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Outstanding Campaigns
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Maxim's Mooncake
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Campaign Period: 12 Aug - 1 Sept
Station: Causeway Bay
Format: Wrap around Station Exterior
The colourful campaign featuring local celeb, Kelly Chen, has attracted the attention of many passers-by around the busy streets of Causeway Bay.
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Beaute
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Campaign Period: 20 Aug - 9 Sept
Station: Mong Kok
Format: Poster on Wall & Sticker next to Saloon Window
Giffarine has utilised Poster on Wall and Sticker next to Saloon Window to achieve ultimate exposure to the public.
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Digital Campaigns
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Digital Escalator Crown Bank
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VS Sassoon unveiled a stylish campaign to showcase its trendy hairstyles via animations to promote its new series of hair care products. |
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PPS launched its tactical campaign and targeted shoppers to encourage the new bill registration by showing creative animations with characters.
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Digital Panel Network
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A host of advertisers rolled out their impressive campaigns at Digital Panel Network strategically located at 10 high traffic MTR stations to attract consumers effectively with stunning and creative animations.
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